International marketing strategy: Philadelphia Cream Cheese entering the Russian market

We are a group of GSOM students elaborating the marketing strategy of the Philadelphia Cream Cheese entering the Russian market. We will immerse you in the world of the fantastic chocolate paste, delicious cheese and captivating marketing strategy! :)

Monday, May 26, 2014


Posted by Marketing Strategy at 9:09 AM
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  • ▼  2014 (24)
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      • Porter’s Five Forces Model Bargaining power of ...
      • 7 reasons to enter Russia
      • Delicious News
      • Recipe of the Day: Fairy Cupcakes
      • Interesting Facts: Cadbury vs. Milka
      • Several reasons for you to eat chocolate!
      • Risk matrix or Should we enter the Russian market?
      • Mondelez International gained independence!
      • Recipe of the Day: Brandied Chocolate Cherry Dessert
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